Xbox Game Pass Lost Millions of Users After Price Hike
Chief strategy officer Matthew Ball told a Summer Game Fest audience that the October 2025 increase to $29.99 a month drove the losses, which preceded the company's April price cut.
Topic
Chief strategy officer Matthew Ball told a Summer Game Fest audience that the October 2025 increase to $29.99 a month drove the losses, which preceded the company's April price cut.